Maybe you can call or email the manufacturer - tell them about the shape and bad taste. Put it far back on your tongue with a big gulp of water. I hate the way some vitamin pills are huge and go down side ways - it hurts.

On a funny note - I'm amazed my 20 lb dog swallowed a small dog biscuit whole without choking. She also successfully swallowed many other non food items and I can't for the life of me, figure out how it went down and more amazed/relieved it came out.