BabyDoe.....Since you have paid to have this published, this is my advice.....
1. Keep on them to ensure they make the book look good --typeface, layout, paper, etc.
2. Send the book free of charge to editors at every paper you can think of. Since you will likely have limited funds to do this, I would suggest you purchase enough copies to give to the following:
1. New York Times
2. USA Today
3. The largest paper in your area (eg for Austin, the Austin-American Statesman, for San Francisco, The Chronical, you get the idea)
4. Other highly regarded regional papers (eg San Jose Mercury News, Chicago Tribune, etc.)
With the book, include a letter personalized to each editor.
The letters to editors should include the following:
1. One or two very catchy lines about the book
2. Any local "angle" For example, if the majority of your stories take place in Pittsburgh, make sure the editor of the Pittsburgh news paper knows about it!
3. Common angle --why should their readers relate? eg being depressed after loosing a job etc,
4. Timely angle --eg, if your book has a story about loosing one job, but getting something better...it might tie into our "rebounding economy" Scan CNN for a few days and see if any major stories tie in to the subjects in your book.
That should be your letter---make it short but impactful.
Consider also sending a one page "overview" of your book so that the editor can decide which reviewer to assign it to etc.
Provide all of your contact information and offer to be available for interviews.
Send an email to the editor to let them know that the book is on its way. The email should say the same things as your letter (see my comments above).
This is a very good way for you to get lot's of free publicity for your book.
Hope this helps. I have a ton of experience doing public relations for very large companies, so these techniques are pretty sound.
T.
<font color=blue> "Is it any wonder that my mind's on fire, in prisioned by the thought of what to do? Is it any wonder that my joke's a laugh, and the joke's on you." Blue Oyster Cult </font color=blue>
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"For this fantastic night was billed as nothing less than the end of an age, a last crusade, a final outrage" Blue Oyster Cult
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