I am all for the thunder-shirt for animals - they've had it around for horses for years, but only recently has it gained popularity for dogs, and now cats. It totally works, I've seen it in action. It looks like a really tight dog jacket
I hate to say it, but I love the idea of a hug vest - one that is NOT connected to facebook though! Some people (me included) don't get a lot of human contact (shy away from it, actually) and only have a few people in their life that hug them (me included) and some sort of device that mimicked the warmth and comfort of a hug would be pretty cool.
However, I'd never wear the blue "swallowed a buffalo" vest on the link! That is hilarious!