Have you changed the angle that you shave at?

Odd question, I know. But I've heard that when we shave, we change the angle that the hair grows back in at, and that makes it appear thicker when it's really not. So maybe you've recently changed the angle that you used to shave at so it's seeming thicker in comparison.

You could also try exfoliating before and lotion after. Maybe it's dry skin that's making it itchy, which makes you feel like you need to shave more...