Yeah, I should've explained it first thing, and Google doesn't really explain it well themselves. It takes a fair amount of work to figure out how it works. They've been really great in helping us get up and running with this, though, and I've been really impressed by their level of customer service to a site like ours. It's a genuine pleasure to work with them.

We've only done a few hundred tags so far, but hope to have it up to over 1,000 in another week or two. In most cases, our efforts probably won't affect most of your results, unless you're specifically looking for something mental-health related.

Thanks again,
John