unless it is recency.

in which case...

mormons are more recent than christians
and christians are more recent than jews

so mormons are more cult-like than christians
and christians are more cult-like than jews
and mormons are more cult-like than jews
(by transitivity)
hindu religion is pretty old...

(my point is surely age isn't going to help)

my other point is that while the beliefs might seem all find and dandy WITHIN a particular religion they often seem quite bizzarre from OUTSIDE the religion:

e.g., 'a ufo will come and take us to heaven'
'i am literally drinking the blood of christ'
etc etc...