Okay thats clearer. You have to act like you really care, and you cant fake it. You have to have some skin in the game. The reason is, bosses are gonna make crummy decisions and they want people to carry out these decisions, no matter what. No standing up for their principles - they have to CARE that they will get fired if they protest (so they dont complain).

but if you are a super performer, you might be able to get away with just out-performing others, but they wont keep you around forever.

Thats my view of it. I have a hard time pretending to care anymore too.