I am not sure why this hasn't bothered me in the past well because I am on this particular medication or why it bothers me at all really. But what is the deal with direct to consumer advertising of antipsychotics (Latuda) on t.v. Is this the direction that our country is going 'I don't know doc I saw this commercial and I think they're right I need antipsychotics'. What? Are you ****ing crazy? Sorry poor choice of words. But seriously I have never see 'ask your doctor if chemo is right for you'. Ok bad analogy but I think I've made my point