I grew up with an alcoholic parent and never touched the stuff, myself. But that video was very crude "As cold as my ex-wife", "White Trash", (imho)

If the link had been identified, I would not have clicked it. I thought that it was going to have something to do with rinsing your hair with beer to get all the soap out and make hair shiny.

(I realize now that "drinking" was in the title, not "rinsing" but I missed that. )