I guess it is hard to know whether ALL the ads are needed in their present form to keep the site free for consumers, or whether Doc John could make use of a little less of them and / or less intrusive ones.

I'm sick to death of getting a full page ad that takes a little time before I get the option to skip it - every time I visit the world of psychology blog. Never used to get that, but I'm surely getting it now. So... I won't be visiting the world of psychology blog much.

I dare say that ads DO put off consumers. It is the thing I like the least about this site, truth be told.