Ok, need to vent!!!!!!!

One of my clients is not happy that things aren't happening quickly (progress) for their website?

And WHY is that??? Because the higher ups never set the expectation with the client that SEO can take up to a year even to see true results! That, yes, we can find some "quick wins" for a client, but truly it's a process to build traffic to a website naturally through the search engines. I had a client finally rank MONTHS later after I had worked on their home page, for a high volume search term that finally turned their revenue around.

I was new to the company when I came on board with this one client who complained. And my boss? He should have set the client expectations, being in charge and in charge of the initial strategy, which he dictated.

So I am annoyed. This comes down on me, and now I have to make up for it to the client.

GRRRRRRR.