Related to what lightly toasted said, I also found a strong "more vegetarian than thou" attitude that I found a real turn off. If you didn't conform to the same criteria, you must be taken to task for it. What? Not a vegan? Not macrobiotic? Not a fruitarian? Not strictly organic?

Maybe it was where I lived and/or where I worked (a natural food store), but it was annoying. Told a person or two to *** off.