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It is extremely annoying when recruiters and job applications ask why you are interested in our company. I am interested in working in a certain field using certain technologies. As long as they are doing a legitimate work, their mission is irrelevant to me. I apply to different companies with different missions and goals, it's unlikely I subscribe to all (or any) of their missions or be interested in all (or any) of their companies. The only way to attain and keep employees is by respecting them and give them good benefits and compensation.
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